Norrlands trä recognized the need to shift their brand perception from a traditional wood supplier to a modern, design-oriented company. The goal was to appeal to architects, interior designers, and discerning homeowners seeking quality and aesthetics.
We embarked on a comprehensive rebranding journey, developing an evolution of the visual identity we developed for them in 2018. This included a refined color palette, harmonious typography, and packaging that exudes sophistication.
The refreshed brand has resonated with the target audience, elevating Norrlands trä's market position and opening doors to new collaborations in the design community.
